Disney and Macy’s celebrate a century of parade history

Mickey Mouse is getting a magical makeover for this year’s Macy’s Thanksgiving Day Parade. The new Sorcerer’s Apprentice Mickey Mouse balloon, inspired by Disney’s Fantasia, will feature Mickey in his iconic red wizard’s robe and star-covered hat as he flies above New York City during the 100th parade.
The character has an impressive parade history: Mickey first appeared as a Macy’s balloon in 1934, and this year marks his 21st balloon appearance. The new design gives the familiar character a fresh look while connecting the celebration to one of Disney’s most recognizable animated performances.
Mickey isn’t the only Disney character with a history in the parade. Donald Duck, Goofy, Minnie Mouse and other Disney favorites have all appeared over the years, helping make the parade a showcase for generations of beloved characters.
A Collection Made for Disney and Parade Fans
The new balloon is also inspiring a special Disney-Macy’s capsule collection available through Macy’s stores. The assortment includes apparel and accessories, along with merchandise from brands including Citizen, Crocs, Hallmark, Loungefly and Swarovski.
For collectors and families, the appeal is the connection between the merchandise and parade history. Items range from backpacks and pajamas to plush, watches and collectibles, with prices reportedly ranging from $20 to $400.
That makes the collection more than another batch of Disney merchandise—it turns a piece of Thanksgiving tradition into something fans can take home.
100 Years of Macy’s Thanksgiving Magic
This year’s event is particularly significant because 2026 marks the 100th Macy’s Thanksgiving Day Parade. Macy’s began its yearlong celebration early in 2026, calling the milestone the centennial year of the Thanksgiving parade while also celebrating the retailer’s 50th anniversary of its Fourth of July fireworks.
The parade’s history stretches back to 1924, although interruptions during World War II mean 2026—not 2024—is the 100th edition. That makes Mickey’s return especially fitting: Disney’s most famous character has been part of the parade story for more than nine decades.
For families watching on Thanksgiving morning, the new Sorcerer’s Apprentice Mickey should provide one of the parade’s most nostalgic moments—and a fitting symbol of how a century-old tradition continues to evolve.